Before we even decided on the name True Beauty by Aideen Kate, I had a clear vision that I wanted it to be minimal in design, as I want it to be timeless. The nude…
2020 has been a year of many things, good and bad, but we’ve noticed something in particular – a lot of our top beauty products of the year are a hint at the rise…
Finding the perfect signature scent, whether it’s for you or someone you love, is a big job. And with our access to in-store shopping greatly limited this year, it’s not been possible to spend quality…
This year has brought with it a lot of upheaval already, and now, coming up to Christmas, we find ourselves in full lockdown again. It’s hard for everyone, and we’re doing our best to be…
Protect and heal your skin from the harsh effects of face coverings The use of face masks for the general population has now become the norm and as a result, many of us have noticed…